The portfolio of Ben Hartley

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image of The Fire Fighters Charity

Design, Development, E-commerce

The Fire Fighters Charity

Whether injured, ill or in need of psychological support to handle the life and death situations they face, The Fire Fighters Charity exists to support the everyday heroes of the fire community

Design elements
New homepage

The biggest challenge of this project was how to handle the various campaigns that The Fire Fighters Charity runs, as each typically has a distinct brand and style not necessarily matching that of the charity's brand itself. In the past, they had set up rough microsites that were difficult to create and had many usability issues. My solution was to create a flexible campaign page that would allow for different colour schemes and be put together from a selection of components, which would allow for an unlimited variety of campaigns that would look and feel unique while being far easier to create and manage. Selecting a colour scheme alters certain elements of the page such as titles and call-to-actions and rearranging the components alternates the background colours of each section.